Auction course of for 20 unique Atari NFTs for ZED RUN raises over $410k in a single week
Paris, July 21, 2021 – Atari, one of many world’s most iconic shopper manufacturers and interactive leisure producers, at the moment introduced the profitable conclusion of the public sale course of for 20 unique and distinctive racehorse pores and skin NFTs that includes traditional Atari video games and consoles from the golden period of arcade gaming.
This public sale course of, which was held over the course of 1 week on the OpenSea NFT market, generated sturdy curiosity and noticed energetic bidding from avid Atari followers and gamers of ZED RUN, a well-liked on-line horseracing recreation providing true possession of in-game digital property secured by the blockchain. Every NFT included an Atari-themed racehorse pores and skin, a singular Atari artwork piece and a Genesis racehorse. In complete the public sale raised the equal of $410k, with Atari benefitting from a 50% income share beneath an present licensing settlement.
This profitable public sale course of marks the start of the partnership between Atari and ZED RUN, which features a 3D Atari-themed racetrack launched similtaneously the NFT auctions the place Atari occasions will probably be held sooner or later. On account of the sturdy curiosity on this first public sale, Atari is exploring additional concepts for Atari-themed NFTs inside ZED RUN.
“We’re excited in regards to the long-term partnership with ZED RUN, and the position the ZED RUN platform can play as we proceed to increase Atari’s footprint in blockchain gaming,” stated Wade Rosen, Chief Govt Officer of Atari. “Following this profitable public sale course of, we consider the Atari-themed NFT skins and the brand new Atari 3D racetrack will deliver a singular mixture of in-game utility, worth and enjoyable to the bigger ZED RUN group.”
The conclusion of the plans, and their operational finances and financing plan stay inherently unsure, and the non-realization of those assumptions could affect their worth.
Atari, comprised of Atari SA and its subsidiaries, is a world interactive leisure and multiplatform licensing group. The true innovator of the online game, based in 1972, Atari owns and/or manages a portfolio of greater than 200 video games and franchises, together with globally recognized manufacturers corresponding to Asteroids®, Centipede®, Missile Command® and Pong®. From this essential portfolio of mental properties, Atari delivers enticing on-line video games for smartphones, tablets, and different related units. Atari additionally develops and distributes interactive leisure for Microsoft, Sony and Nintendo recreation consoles. Atari additionally leverages its model and franchises with licensing agreements by different media, by-product merchandise and publishing. For extra data: www.atari.com and www.atari-investisseurs.fr/en/. Atari shares are listed in France on Euronext Paris (Compartment C, ISIN Code FR0010478248, Ticker ATA), in Sweden on Nasdaq First North Progress Market as Swedish Depositary Receipts (ISIN Code SE0012481232, Ticker ATA SDB) and are eligible for the Nasdaq Worldwide program in the US (OTC – Ticker PONGF).
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That is data that Atari SA is obliged to make public pursuant to the EU Market Abuse Regulation. The knowledge was submitted for publication, by the company of the contact individuals set out above, on July 21, 2021 at 18:00pm CET.